YouTube is now part of global mainstream media. Want “how to” information on any subject? Go to YouTube. Looking for hotel information before going on vacation? YouTube again. Need to reach out to YOUR customer base online? Yep, YouTube is the place to go.
Nielsen Online says that the online video giant is the 5th most popular “Web brand” in the US. Why just this February, the visitor count topped 83 million UNIQUE visitors. It’s hard to really grasp numbers that large, but the really important part of that study was the amount of time these 83 million folks spent ON the site.
The time per person in February was just under one hour! I know some of that does include crazy videos, but more and more people are tuning in to the online video site for real content.
What is your YouTube presence? You don’t have to create a video infomercial to get results. Some of our clients have amateur home video on YouTube driving traffic to their website. Others have simple, but highly effective slide shows that get more people going to their site.
While YouTube is having a hard time monetizing their own site, savvy businesses are getting on this traffic generating site in droves. What plans does your business have to join the new mainstream video venue?
If you’re open to it, we can provide you with a free analysis of how video could help your business using YouTube. Just call us at 252-674-0977 to schedule a time to meet.
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(Reference: www.emarketer.com/Article.aspx?R=1007051)
